Airtel Announces the Youth Card

Airtel has introduced its "Youth Card" for prepaid customers in Delhi. The company says this initiative seeks to provide youngsters with affordable tariffs and attractive add-ons.

The Airtel Youth Card, priced at Rs 149, comes with special offerings like night calling tariff at 10 paise per minute, local SMS at 25 paise, plus 3,000 free local Airtel-to-Airtel SMS that are valid for the first three months only.

The card offers attractive day tariff that is 50 percent lower than the regular tariff offered by Airtel. Youth card customers can also avail A R Rehman's Airtel signature tune as a free Hello Tune in the first month.

Announcing this initiative, Christopher Tobit, chief executive officer - mobility Delhi circle, Bharti Airtel, said that the introduction of the Youth Card is based on extensive research as to what young people in Delhi want. Tobit said the company is confident this offering will open-up new segments in the market.

The Youth Card is available at all leading Airtel outlets, and can be purchased by students after providing the necessary documents.

In a separate announcement, Airtel has launched its fixed wireless phone (FWP) service, "Airtel Mega," in Tamil Nadu. Reportedly, the service will be rolled-out progressively across 10,000 villages in the state. The FWP tariffs are call-centric, with calls to local and intra-circle mobiles charged at Rs 1.20 per three minutes. This particular product is available in prepaid and postpaid, and has value-added services such as hello tunes, SMS, and caller ID.